Who We Are
What We Do
Why Choose Us
SOLUTIONS
Cloud PIM Packages
Subscription-based cloud PIM solution packages - fully managed hosting, powerful PIM features, expert deployment and customer support services.
PIM For Furniture
Furniture industry specific PIM that helps establish a strong digital presence and align online and store experiences to drive growth.
PIM For Distributors
Wholesale/distribution industry specific PIM that helps digitize your business, serve your customers better, and thrive in this age of Amazon.
AD eContent Connector
Data Connector for distributors to deploy AD eContent database of SKUs into ERP and eCommerce systems to grow online sales.
StrikeTru is a digital services firm helping small and mid-sized companies grow their eCommerce sales. From product data collection, to product information management, to product data syndication, StrikeTru is a one-stop-shop for affordable cloud-based product data solutions. StrikeTru services include product data strategy, solution consulting, PIM/MDM/DAM implementations, training, support, managed services, and digital content acquisition and syndication services. StrikeTru solutions include cloud PIM, data connectors, extensions and accelerators.
Come to us to master your data, tell powerful product stories, and elevate your digital customer experience.
We are
Data expertsProduct information management specialists
Obsessed with managing complex product content
We deliver
High touch, afordable, high quality digital services and solutionsStrikeTru is uniquely positioned to make your project successful:
- Retail, Manufacturing, & Distribution Expertise: We have extensive experience with some of the leading retail, manufacturing, and distribution firms including SHOP.COM, Fossil, City Furniture, SC Johnson, Sony Pictures, Pierce AB, VF Corporation, Bed Bath & Beyond, Nordstrom, Overstock, Schneider Electric, ESAB, ScanSource, Saint Gobain, Teva, Blue Stem Brands, and Cytec.
- Product Data Experts with Deep Technical Skills: We’re a top provider of product data collection, data management (PIM / MDM / DAM), and syndication solutions. Our clients and partners recognize our deep technical capabilities and affordable cloud solutions are our key differentiators.
- Platform Partner Relationships: We have strong relationships and multiple successful implementations with our platform partners including Akeneo, Riversand, Vesta, and Productsup.
- Successful Projects: We have a track record of successful projects. We know what to get right, i.e. scope, roadmap, success factors, process/data quality improvements, project management, etc. and, how to align needs & budgets with platform capabilities.
- Best Practices & Accelerators: We uphold high standards of best practices and leverage implementation accelerators to reduce project risks, improve outcomes, and ensure client satisfaction.
- The people: We’re motivated by your success; we focus all efforts on delivering great value for your money.
FEATURED SOLUTION
Akeneo, A Premier PIM Solution
With Akeneo PIM, it’s easy to deliver rich product content across your sales channels, digital marketing platforms, and devices. Centralize product data and asset management, improve data quality, automate content production and dissemination, and boost online visibility and conversion.
Rich Content
Create and manage rich product content in a PIM to drive SEO, site search, and e-commerce conversion.
RELIABLE CONTENT
Aggregate, enrich, maintain, and govern product content. Create a trusted source of current, complete, and accurate content.
DIGITAL ASSETS
Polish your products by linking digital assets (imagery, videos, PDFs, etc.) managed more effectively in PIM.
DATA QUALITY
Create quality content with completeness checks, data validation and enrichment rules, approval workflows, and granular access controls.
AUTOMATION
Auto generate consistent titles, descriptions, and URLs, and automate channel and retailer specific content feeds.
E-COMMERCE
Engage and inspire customers with powerful product storyelling. Enable rich site navigation and exploration features.
CONTENT SYNDICATION
Feed web, search and social media, marketplace, and other digital channels with content tailored for individual channel needs.
INTEGRATIONS
Easily integrate PIM with other systems for a single source of truth, one time data entry, and automated publishing.
Testimonials
- Levi W. Hill IV, President, Richmond Supply Company “StrikeTru did a great job helping us modernize our IT and content management operations by implementing and customizing a PIM solution to City Furniture’s unique business needs”.
- Juan Lopez, Sr. Manager of Digital Technology, City Furniture “We chose to work with StrikeTru because of their obvious mastery of the Akeneo product and their ability to give us a clear vision of how the fully implemented solution will meet our various requirements.”
- Chris Moylan, Director of IT and Logistics at Five Ten “Working with StrikeTru will help us overcome our current data challenges. StrikeTru understands our needs and data challenges, specializes in PIM for SEO and e-commerce, and has a history of deploying large PIM projects successfully.”
- Brian Schmitt, President, Nationalwide Industrial Supply "Leveraging StrikeTru's Akeneo2GlobalLink translation connector solution will drive significant value for our content and commerce teams, and for our customers."
- Johan Viktorsson, Head of Program Management Office, Pierce AB “Our partnership with StrikeTru will help us increase our competitive advantage and support our growth plans through greater efficiency, team collaboration, and customer-focused service delivery capabilities.”
- Keith Koenig, President, City Furniture
TECHNOLOGY PARTNERS
Akeneo PIM is an intuitive platform that radically simplifies product information management.
Riversand is a global leader in master data management, enabling companies to make their data useful, usable and meaningful.
Vesta simplifies product data collection via its cloud-based supplier portal solution.
A solution for product content syndication, feed management, marketplace integration and vendor on-boarding.
Featured Work
RESOURCES
Insights: Product Feed Management
Importance of product feeds for commerce, common issues, reference architecture for agile feed management.
Solution Guide:
PIM For Distributors
Why distributors need PIM, details of StrikeTru’s Distributor PIM and Data Connectors.
Case Study:
Manufacturer PIM
FiveTen uses PIM to manage product data and sync it with ERPs and B2C/B2B websites.
Case Study:
Retailer PIM
SHOP.COM’s improves customer experience by delivering great content to global customers.