Blog

Is It Time You Adopted a PIM Solution – How To Find Out?

Unlike eCommerce systems that are widely recognized and adopted globally, awareness about product information management solutions (PIM), and how a best-of-breed PIM solution can help small and mid-sized companies was… Read more »

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Forrester, Facebook & StrikeTru: Insights on How To Successfully Maneuver eCommerce in 2020

As concerns over COVID-19’s overnight impact on shopping behavior and eCommerce continue, investment in automation and modernized data sharing tools are more crucial than ever. On Jul 16, Productsup, a… Read more »

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Top 7 Challenges in Product Data Management for Ecommerce

How can brands adapt to the future? What will define the consumer’s path to purchase in the post-Covid19 world? How to meet consumer demand on the digital shelf? How to… Read more »

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Affordable PIM Connector To Make Your BigCommerce Store Stand Out

One of the key challenges of a BigCommerce merchant or agency is how to collect and setup product data in BigCommerce product catalogs. This is not a one-time exercise, rather… Read more »

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Why Every BigCommerce Merchant Needs This PIM Connector

BigCommerce is one of the world’s leading cloud eCommerce platforms for established and rapidly-growing businesses. However, efficiently managing product data that creates real-time sync between sales channels and internal systems… Read more »

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Akeneo PIM + BigCommerce = Rapid Growth

Mid-market firms in a growth phase find themselves struggling to scale their businesses when they’re confronted with complicated product data management requirements. Those that are still managing a large number… Read more »

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Don’t Let Unprofitable Ecommerce Projects Kill You

A potential client wants an eCommerce site, your agency wins the pitch, you set the estimated scope and budget for the project and the client agrees. At this point, you… Read more »

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PIM Doesn’t Have To Be Expensive For Your Clients

Are you a digital agency that provides eCommerce solutions but are often faced with complex product data challenges? Turning your client’s messy data into rich high-quality product information that is… Read more »

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Give Your Clients An Edge With The Right PIM Expert

If your business involves working with a retailer, it’s safe to say that eCommerce solutions are a big part of your service offering. With changing consumer preferences, traditional brick-n-mortar players… Read more »

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How Can Digital Agencies Overcome Product Data Challenges?

Retailers are looking for agencies that can help them move fast; to stay ahead in an age where Amazon is transforming eCommerce at an incredible pace. Hiring digital agencies for… Read more »

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You already have an ERP, do you really need to invest in PIM software?

This is the most commonly asked question when it comes to eCommerce players considering implementing PIM for digital shelf success and transformation. We decided to unpack this question in the… Read more »

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Is Your Product Data Optimized For Omnichannel Commerce?

Brands and retailers often face the consequence of lost revenue thanks to bad product data. In the last decade, there has been a revolution in the way we manage product… Read more »

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What Is Cloud PIM And Why Is It Right For Me?

Cloud deployment in eCommerce is a default in 2020. Driven by digitally influenced consumer touch-points like social media, online marketplaces and mobile search, cloud native innovation has become main-stream. Adapting… Read more »

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Marketing To Millennials

Millennials are changing the way brands are doing business, from catching onto contextual advertising trends to becoming early adopters of latest marketing channels (like Instagram) – it’s no surprise their purchasing… Read more »

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Agile Product Feed Management

Most Americans shop online. A majority of these online customers start their product search on search engines, market places, and retailer websites. Visibility and discovery are two of the most… Read more »

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Modernize how you manage product information using a PIM system

Customers need to make informed decisions before they buy any commodity. Before a purchase is made, a customer wants to know how the product will be of benefit to him… Read more »

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Use PIM to scale your product counts and fuel digital transformation

In a world of digital revolution, businesses all over the world are doing more with less. Digital Transformation for your business literally means adopting the use of new digital systems… Read more »

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StrikeTru helps digital agency customize Akeneo PIM to reduce product setup times

An online marketing and web design agency, Astral Web also specializes in Magento commerce implementations. For one of their clients, the agency wanted to customize Akeneo PIM to improve PIM… Read more »

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Product Content Localization Tips Webinar Recording Now Available

The webinar “3 Tips for Launching & Enriching Global Product Content” was held on Sept 19th, 2018. How can companies “right size” their product content localization strategy? How can they… Read more »

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StrikeTru Co-Hosting a Webinar on Product Content Localization for Global Markets

StrikeTru will be co-hosting a webinar “3 Tips for Launching & Enriching Global Product Content” on Sep 19, 2018. Harry Singh will co-present this webinar with our partners Nick Panagopoulos… Read more »

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SHOP.COM – Akeneo PIM helps create high quality product content and release it faster

A leading global Internet Retailer that offers branded products across multiple categories, SHOP.COM needed to re-platform their legacy Product Information Management (PIM) software solution to speed up product releases. Challenge… Read more »

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The Power of Digital Asset Management (DAM)

Digital assets are everywhere on websites; these could range from images, to videos and PDF documents. Nowadays, being able to manage them correctly is critical in an eCommerce world. A… Read more »

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Product Information Management (PIM) Magic

A short introduction to the world of PIM Product Information Management (PIM) refers to collecting and polishing product content and distribution of that content. PIM can be considered a strategy… Read more »

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Announcing the availability of StrikeTru Furniture PIM solution

We’re proud to announce the availability of “StrikeTru Furniture PIM”, an industry specific product information management solution for furniture companies. PIM for Furniture “With StrikeTru Furniture PIM, we provide a… Read more »

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Open Source PIM: Case Study on Product Data Challenges at a Global Retailer

At the 11th MDM & Data Governance Summit held Nov 8-10 in NYC, StrikeTru co-presented a case study on how the Akeneo enterprise-grade open source PIM helped overcome product data… Read more »

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MDM & Data Governance Summit Speaking Engagement – Akeneo PIM Case Study

StrikeTru will be speaking at a major IT industry conference, MDM and Data Governance Conference 2016, in New York City on Nov 9, 2016. StrikeTru and SHOP.com will present an Akeneo PIM… Read more »

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Announcing our new website

We’re excited to announce that our new and redesigned website is live now. Our goal for this new website is to provide our visitors an easier way to learn about… Read more »

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Discover Akeneo Open Source PIM Version 1.6 – Webinar

Our friends at Akeneo are doing a webinar on on Tue, Sep 20, 2016 from 10:00AM to 11:30AM CDT. Akeneo has just released version 1.6 of their Open Source PIM product. This… Read more »

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PIM Software Deployment at Steal-A-Sofa, a Furniture Retailer

We implemented Akeneo PIM for Steal-A-Sofa, a furniture retailer. Akeneo is an open-source PIM system for retailers and brand manufacturers looking to replace cumbersome excel based product data management processes… Read more »

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MDM Re-Platforming at a Global Software Solutions Company

A global leader in software solutions, this multi-billion dollar company needed to re-platform their legacy Product Master Data Management (MDM) software solution. Challenge The company’s current Product MDM system was a… Read more »

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